Kingsway College School

Rebranding

After 30 years of traditional branding, Kingsway College School needed a refreshed identity to reflect their forward-thinking approach to education.

The new design system, rooted in the school's core values, sets them apart in a crowded market and signals their commitment to an innovative, student-centered experience.

Values-driven school gets an iconic identity

» Visit the KCS brand launch microsite

With a new high school opening, KCS seized the opportunity to update their brand.

While their ethos of graduating “great little humans” remained strong, the old branding didn’t capture their unique spirit, or their innovative approach to learning.

The new identity, built firmly around their core principles, features a flexible, vibrant design system that celebrates both the school’s values and its progressive approach to education.